Some of My Projects
Welcome to my portfolio! This is where I showcase the projects I've worked on and the value I've added. Feel free to take a look around and learn more about my journey.
Project 01: Aperian Global Website Migration
Role: SEO Strategist
For this project, I led the site migration and brand website consolidation for international diversity consultant Aperian Global & GlobeSmart, now known as Aperian. Aperian and GlobeSmart had developed quite the organic prescence and through my oversight their new website was able to shed lower performing content without losing organic rankings and visibility.
Project 02: Acentech Website Revamp
Role: Digital Project Manager
As the internal project manager for the Acentech website revamp, I developed and executed a comprehensive plan to successfully migrate all existing web content on the Acentech site to the new website that was being developed by Clockwork Design Group. This was done while also developing additional pillar pages and portfolio pages. The website revamp went smoothly, preserving rankings and improving UX. The website received an award from SMPS in 2022.
Project 03: Persana Brand Launch
Role: Digital Marketing Consultant
In this project, I worked as a part of a larger team to launch the aesthetic concierge brand Persana. The project included cross domain SEO, keyword research & website copy revisions.
